everything you need to know…

why order online.

For some brides, choosing a wedding dress can be a daunting task, faced with making multiple appointments across various bridal shops.
It’s an exciting time but as many discover, when their ‘bridal experience’ nears the end, there can be an avalanche of pressure to purchase.

Commitment, insistence, harassment or intimidation, whatever you wish to call it, can greatly overshadow finding your perfect wedding dress

where to buy online.

Up to recently there have been limited options if you wanted to buy online, with very few, if any bridal shops providing this service.
Instead, most of the options found on the internet rely on ordering from the Far East and whether you had provided just your dress size or more comprehensive measurements, you would almost certainly be extremely disappointed with the result, be it the quality of material, the assembly of the garment or the ‘fit’ – usually all three!

why Fairytale Bride.

Fairytale Bride is a business which gains immense pleasure helping brides fulfil their dream of finding their perfect wedding dress. We are friendly yet professional and we pride ourselves on providing excellent customer service.

However, we cannot be in every locality so to this end we now offer an online ordering service, making our wedding dresses available to a wider audience, having them delivered direct to your door.

Wherever you may be and whatever your situation, more and more brides are finding our easy to order service a much simplified and refreshing change compared to traditional methods. In fact instore we operate in a relaxed atmosphere with absolutely no sales pressure, so ordering your wedding dress from us online, you will certainly only ever experience good customer service and nothing else!

how to order…

Simply place an order with us online and only pay a 50% deposit to have your wedding dress specially made to order, just as you would instore. Your gown will take 14 -16 weeks to arrive as it is specially made to order from the details you provide just the same as if you were in our store!

Once it arrives, we will notify you accordingly, asking for the remaining payment outstanding and once settled, deliver your dress to you by secure courier free of charge. It goes without saying that alterations cannot be available and so are not included in the price. You might need a couple of minor changes so this is normal to arrange with a local seamstress in your own locality so best allow another 3-4 weeks in addition to the delivery time.

info we will ask for.

we will ask for the following info so when ordering, best have it to hand.

  • Name and full delivery address.
    (your address must be the same as the registered payment card address.)
  • Email address
  • Best contact no.
  • Brides name. (if different)
  • The date of your wedding.
  • Dress colour required.

Your measurements.
All measurements please clearly mark CM’S or INCHES

  • Bust (around the fullest part)
  • Waist
  • Hips (the fullest part around hips, thighs and bottom)
  • Nape to floor (top of spine to the floor)
  • Your dress size to order – from the appropriate sizing guide

We will double check your individual measurements against the correct sizing chart and will advise you if necessary that you should order a different size.

Please note. All dress lengths are 60”. Extra length charges are £50.00
If extra length is needed please specify how many inches longer when ordering.
Wedding dress sizes range from 6 – 20 at standard price.
A surcharge of 15% is added to all sizes 22-36 except Callista dresses of course.
(Any extra charges will be added to your final balance payment which we will advise you once we receive your dress.)

our difference.

We are proud of our wedding dresses at Fairytale Bride and we’re sure that all customers, realise the huge difference between our service and that of ordering a cheap pre-made garment from the far east.

the small print.

It’s important to provide us with the correct information so it’s best to read and understand everything here on this information page along with your choosen dress ordering page, including the tabs which have our Terms and Conditions of sale. Remenber we’re only a telephone call or email away if you have any questions.


Firstly please notice the padlock symbol in your browser window. All our websites are https secure as standard. When you provide your payment details to us, we use an additional level of security using a 128 bit encryption system which allows us to securely receive your payment information ‘offline’. You do not get redirected to Paypal or another server to process your transaction, neither do you get charged the full amount. Safely received, we process your sale through our instore card machine, as a customer not present transaction. This gives us flexibility and allows us to only charge a 50% deposit for your wedding dress and no card details are ever held electronically online.

fairytale bride and websites.

If you came to this site through a link from our main website, you may well have noticed a slight url name change. This website ‘’ is the online shopping portal for ‘’ which is our main website. The decision to have a separate website for our online shop came about because we wanted to pack as much detail as we could into all of our wedding dress imaging but it soon became evident that such large file sizes, whether compressed or not, seriously slowed our site down. Reducing the file sizes only served to lose the detailing. As a result, we decided that to avoid the huge resources needed thus slowing down our main website, we would host our online shopping portal separately. We hope the finer clarity will help all our customers view the true beauty of our wedding dress collections.


Fairytale Bride is situated on the first floor at 17 Market Hill in the charming and picturesque village of Coggeshall Essex, nestled amongst cute little tea rooms and award-winning restaurants, with plenty of gift shops in an attractive market square.

If you have any questions, please use our LIVE CHAT or telephone 01376 743121; we would be delighted to speak to you! Alternatively, send us an email to and we will respond ASAP.

We look forward to you becoming a Fairytale Bride BRIDE!